I just created this discussion on one of my favorite LinkedIn Groups: KM Edge:

How do you manage social media sites for your large corporation? There
are starting to be various software tools which allow one to manage the
"look and feel" and "content" hosted on FaceBook, Twitter, and YouTube.
These accounts would be official or semi-official, as opposed to
individuals who "happen" to work for a given company. Some of the more
common functions with accounts would be marketing and communications
groups spread throughout your company. Would love to hear what works
… what doesn't work … an so forth. I also tweeted on this subject.
Here is that microblog post … http://twitter.com/NorthstarNerd/statuses/3253211285

And now the same message in 140 characters!

You: Fortune 500 Twitter / YouTube user. Q: What software tool do you use to manage accts? Will post answers at http://econtent.typepad.com

Earlier this week I posted about "Understanding the New Economy" and linked some podcasts that spoke to how our legal system was stifling innovation .. and an Oxford educated newspaper man's trip from that industry to obtaining a MBA from Harvard B School (see post).

Everyone now needs to read today's post from the Offical Google Blog. It gives a great example how a musician is benefiting in a huge way (read cold hard cash) from the wedding march video which a couple from Minnesota posted to YouTube. Here is an excerpt:

"Last week the world watched in wonder as Jill Peterson and Kevin Heinz's wedding party
transformed a familiar and predictable tradition into something
spontaneous and just flat-out fun. The video, set to R&B star Chris
Brown's hypnotic dance jam "Forever," became an overnight sensation,
accumulating more than 10 million views on YouTube in less than one
week. But as with all great YouTube videos, there's more to this story
than simple view counts." (read more … and how an artist who understands how to make a profit from the new economy is raking in the money … rather than the old paradigm of fighting a copyright battle)(click to view the screenshot at full size)

Yesterday I drive up and back to Duluth (5 hours total driving time). Like always during my drive, I listen to a lot of podcasts ranging from 60 Minutes to Car Talk. Normally, I have a few miscellaneous podcasts which I find which get added to my play list. Yesterday's additions included interviews with two authors on their new books:

• Remix (Making Art and Commerce Thrive in Hybrid Economy)
  (and)
• Ahead of the Curve (Two Years at Harvard Business School)

In Remix, Stanford Law Professor Larry Lessig who I first heard at Wikimania, speaks to how "ancient" copyright laws are harming the new economy. This is a fascinating "listen", and more importantly "dead-on" in terms how bad laws stifle innovation.

In the second interview, you are presented with the fascinating views of Oxford educated Philip Broughton. He (the author) left a very safe position in 2004 as the Paris bureau chief of London's Daily Telegraph newspaper to attend Harvard Business School. Learn of his impressions of both the American business models as taught by Harvard, and his desire to transform himself given his professional background developed in a dying industry.

Both podcasts help one better understand the transformation taking place in the "new economy".

Are you an alien? If you lived on the star Alpha Centauri … relatively close … you saw Michael Jackson perform in the Super Bowl five years ago. However, if you live near the star Aldebaran, you just learned about World War II. One of my favorite blogs (Map Scroll) just posted an interesting star chart … click to maximize the image and give it some thought … this is our culture. I'm not sure I would initiate contact with humans!